Research company Basex estimates that more than one-quarter of the day of the typical information worker is taken up by interruptions such as email, instant messaging, Twitter, etc
A decline in our ability to focus is a side effect of the otherwise powerful tools we use to gather and analyse information. A new organization has just been launched, the Information Overload Research Group, whose founders include executives from companies such as Microsoft, Google, IBM and Intel. These are the very companies that have done the most to create the information tools that undermine our ability to focus; indeed, an initiative from them to address too much information could be compared with video game programmers launching a line of Zen meditation centres. Still, it’s encouraging that the most information-intense companies are trying to overcome their own overload.
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Additional Reading
- Book: Distracted: The Erosion of Attention and the Coming Dark Age by Maggie Jackson
- Is Google Making Us Stupid? – PS: Ironically, this article is 4,000+ words long! lol
